How Inflatable Products Help Brands Create Unforgettable Event Impact

Whether you're launching a product, sponsoring a race, or hosting a pop-up — brand visibility is everything.

Visibility = Value

Just being present at an event isn’t enough. In a sea of competing brands, only those that stand out actually get noticed — and remembered. That’s where custom inflatable products come in: oversized, bold, and impossible to ignore.

From giant product replicas to inflatable logos or icons, inflatables turn any brand moment into an experience. They create photo opportunities, spark curiosity, and establish your presence from a distance — before anyone even reaches your stand.

Real-World Example: STELZ in the French Alps

For a high-profile product promotion in the French Alps, STELZ needed a bold and memorable centerpiece to support their winter marketing campaign. The solution: a 6-meter-tall inflatable product replica, fully printed in brand colors and designed to be visible from every angle — even on a snowy mountain slope.

Placed at a dancing event, the inflatable served as an eye-catching beacon that aligned perfectly with STELZ's dynamic image. It turned a simple activation into an immersive brand moment — one that lived far beyond the event through photos, social media shares, and drone footage.

This is exactly what AirShape® inflatable products are made for.

Why Inflatable Products Work at Events

Whether you're launching a new line, creating a pop-up presence, or increasing sponsor visibility — inflatable products are one of the most effective tools available.

Here’s why leading brands use them:

• Instant recognition — Your product or logo turned into a 3D landmark

• High engagement — Drives photos, curiosity, and foot traffic

• Lightweight & fast — Easy to transport, quick to install

• Reusable & durable — Built to last across multiple activations

• Max exposure, low logistics — Big results without big build-ups

Inflatable products for brand activations

Inflatable products are redefining how brands stand out at live events. They combine large-format visibility with smart, scalable design. At EBS, we craft high-end inflatable products under our AirShape® label — tailor-made for brands that demand attention.

From larger-than-life product replicas to rooftop inflatables and 3D logos, AirShape® delivers:

• ✅ Custom shapes, fully brandable

• ✅ Sizes from 1.5 to 7+ meters

• ✅ Indoor & outdoor durability

• ✅ Lightweight transport and quick inflation

• ✅ Concept, 3D design and production — all in one

Looking to turn your next activation into a true brand experience?